Tag Archives: seo business

12 Strong proofs to debunk SEO myths and educate clients about SEO

  Whether you are an in-house seo or an agency, if you don’t have strong proofs/examples to back up your suggestions then you will have a hard time getting them implemented.  Which means your 80 pages long seo audit report

SEO Scams – Why you get ripped off again and again

While you are reading this post there is someone somewhere getting ripped off by some dodgy SEO. If you as a SEO professional think why so many dodgy SEOs take away your business then this post is for you. If

Smart SEO Formulas

1. Keyword CTR (Click through Rate) = No. of times your ad/search engine listing is clicked/ No. of times your keyword is searched. For e.g. Let say your search listing on Google was clicked 2 times when the keyword ‘event

ROI, Conversions and You

Clients often talk about ROI and conversions. SEOs also talk about them to fetch projects and entice clients. But there is a difference between how the two groups look at ROI. For clients ROI means ‘dollar returns’, for SEO it

SEO Contract | Sample SEO Contract Template

  This post is in conjunction with SEO Contract Guide for Smarter SEOs, How to write a SEO Contract?and Disclaimers that can give you nine lives as a SEO. I would strongly suggest you to read the aforesaid articles before

SEO Pricing – How to Charge for Your SEO Campaign?

How much you should charge from your client once you have interviewed him and understood his advertising objectives and other requirements? Your SEO campaign pricing can depend upon the following factors: Competitiveness of the client’s Industry Current Ranking potential of

SEO Services Contract – 9 life saving Disclaimers for SEOs

Following are the key points which you must highlight while contracting with your clients. Even if they are already mentioned some where in your contract, you must reinforce them verbally to save yourself from lot of future disagreement, conflicts, unrealistic

SEO Service Contract – Learn to write it.

If you are a SEO company/consultant then it is important that you safeguard your interest by entering into a legally binding agreement (also known as contract) with your client. Following are some important tips to consider when you and your