Category Archives: Web Analytics Tools

Social Media Engagement Metrics – 6 things you can learn

  One of my favorite analytics tool PostRank Analytics  has retired.  I used this tool almost as long as it was available to publishers. PostRank was one of the best tools to identify and measure social engagement and top influencers.

Google Analytics Shortcuts: Tricks, Tools, keyboard & APIs

  I am going to give you some quick tips and shortcuts to use Google Analytics more efficiently which I have discovered/developed over time.  Index (What you will learn in this post) Accessing Google Analytics Reports with Lightning Speed Built-in

Excel for SEO & Analytics – Powerful Cheat Sheet

Learn the most important Excel tricks and tips to effectively manage and speed up your SEO and Analytics campaigns.  These are the tricks which every internet marketer should know.  No one has time to spend ages mining for Excel answers

Automating and Scaling Keyword Research through SEMRush

  Today i would like to introduce you to a keyword tool which is truly a gem for any SEO and keyword junkie. Meet SEMRush. The kind of tasks it can perform in keyword research and competitive analysis is truly

Learn to Automate Event Tracking in Google Analytics

  Do you like automation? I do. It speeds up my work. In the next few minutes I will teach you how to automatically track File Downloads, Email clicks and External links across a website of any size with very little

Data Scraping Guide for SEO & Analytics

  Web scraping or web data scraping is a technique used to extract data from web documents like HTML and XML files. Data scraping can help you a lot in competitive analysis like determining the titles, keywords, content categories and

Google Analytics Account Setup Tool

  How a Google analytics account is set up tells a lot about the consultant’s understanding of analytics at large. For e.g. if custom reports are not set up in an account we can safely assume that whoever is in

Google Analytics Rank Tracker

  Last week Mike Pantoliano (mikecp) of distilled wrote a post How to Turn Google Analytics Into Your Own Rank Tracker Using Custom Variables on the seomoz blog. This post is certainly not for the average Joe in analytics. Besides

Regular Expressions Guide for SEO & Analytics

  I am going to explain the building blocks of Regular Expression (or REGEX), so that you can understand them and use them in technical SEO and in Google Analytics. Advantages of using REGEX in SEO: 1. You can convert